Darren Bond 04/02/2026 Darren Bond 04/02/2026

The Death of the "Second Click": How Gemini 3 is Reshaping Search

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Darren Bond 28/01/2026 Darren Bond 28/01/2026

The Death of the Pyramid? What Deloitte’s Shake-Up Means for Marketing Teams

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Darren Bond 28/01/2026 Darren Bond 28/01/2026

The "Inevitable" Shift: Why TikTok’s Censorship Surprise Shouldn’t Surprise You

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Darren Bond 15/01/2026 Darren Bond 15/01/2026

The "Slop" Trap: Why Transparency is the Only Way Forward

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Darren Bond 12/01/2026 Darren Bond 12/01/2026

The Next Frontier: How Ads Will Change ChatGPT (And Why We Should Be Excited)

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Darren Bond 02/01/2026 Darren Bond 02/01/2026

The "Oops" Moment: When the AI CEO Admits the Agents are Winning

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Darren Bond 19/12/2025 Darren Bond 19/12/2025

The 25% Gamble: Why We Need to Decide Our AI Future Now

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Darren Bond 15/12/2025 Darren Bond 15/12/2025

The "Horror" Movie Every Parent Needs to Watch: Why We Need to Pause Before We Post

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Darren Bond 19/11/2025 Darren Bond 19/11/2025

Ahead of the Ripple: How Digital Teams Can Navigate Gartner's AI 'Jobs Chaos'

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Darren Bond 18/11/2025 Darren Bond 18/11/2025

The Future-Proof Digital Marketing Team: Essential Capabilities for 2026

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Darren Bond 10/11/2025 Darren Bond 10/11/2025

The LLM Feedback Loop: Optimise Your Content by Asking AI What It Wants

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Darren Bond 27/10/2025 Darren Bond 27/10/2025

The Unknowable Line: Why Defining Superintelligence is the Hardest Problem in AI

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Darren Bond 20/10/2025 Darren Bond 20/10/2025

The Transparency Tax: Why Labelling AI as AI is the Only Way to Build Trust

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Darren Bond 17/10/2025 Darren Bond 17/10/2025

The Agentic Commerce Protocol: Why Instant Checkout in ChatGPT is a Data Black Hole for Marketers

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Darren Bond 16/10/2025 Darren Bond 16/10/2025

Governance of Google's 90% Search Monopoly - why now?

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Darren Bond 09/10/2025 Darren Bond 09/10/2025

The AI Takeover: 6 Must-Know Updates from the Google Ads Demo Slam

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Darren Bond 03/10/2025 Darren Bond 03/10/2025

Friend.com - Efficiency, Loneliness, and the Future of Friendship

Is AI really our friend?

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Darren Bond 02/10/2025 Darren Bond 02/10/2025

The Price of Privacy: Is Meta’s Ad-Free Option Worth the Annual Fee?

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Darren Bond 29/09/2025 Darren Bond 29/09/2025

The Existential Crisis: Why AI Search is Dismantling the Publisher Model

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Darren Bond 25/09/2025 Darren Bond 25/09/2025

The Four-Day Work Week: AI's Promise vs. Capitalism's Reality

What do we do with all this free time?

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